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Why Consistent Writing Makes You a Better Designer

Eugen Eşanu Avatar| By eugenesanu on July 22, 2020

    { ✍️ } – Not just a designer, but a thinker, learner and leader Recently, I wrote a story about how important it is to develop good communication skills — whether you are a designer, manager, or a CEO. But I didn’t explain what actually led me to become a better communicator and that is — writing. […]

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    When Design Copies Nature — Part 2

    Gianmarco Caprio Avatar| By gianmarco on July 1, 2020

       { 🌿 } – Biomimicry: how humans used nature to solve design problems This is a follow-up to the article which appeared in the previous issue of Phase Magazine, titled When Design Copies Nature — Part 1. Where Is Biomimicry Applied Nowadays? Nowadays, biomimicry is widely applied in architecture and industrial design. Scaly structures can be […]

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      Why Composition Matters

      Olha Bahaieva Avatar| By olhabahaieva on July 1, 2020

        { 🔺 } – How composition principles can help build a successful product In this article, I am going to discuss web design for UX/UI designers from a technical point of view. This information will be useful for design tips, thought, design thinking, and just as a simple source of daily inspiration. Original work can […]

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        When Design Copies Nature — Part 1

        Gianmarco Caprio Avatar| By gianmarco on June 10, 2020

           { 🌿 } – Biomimicry: how humans used nature to solve design problems It can’t be denied that a lot of the things in the world are poorly designed. This is often due to a number of reasons, which can include carelessness on the part of the designers or a lack of attention towards the consumers. […]

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          Design QA Deserves a Seat at The Table

          Mhariell Mosqueriola Avatar| By mhariellriel on February 20, 2019

            Have you ever experienced looking back and forth between your mockups and the actual deployed design in production, and asking yourself the question: How did it turn out this way?! What happened? Your expectation didn’t meet reality and the worst part is, you’ll be adding these changes to the next sprint which will take 2 […]

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              A comprehensive guide to executing the perfect design-to-development handoff

              Whether you’re a startup barely out of seed stage, an established tech giant, or somewhere in between, there’s virtually no way to get a product from idea to launch without navigating a whole host of handoffs, back-and-forths, and endless Slack threads on the way.

              One handoff that often plagues even the most mature product teams is the design-to-development stage.

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              Practical Tips for User Journey Mapping

              Przemyslaw Baraniak Avatar| By thalion on January 15, 2019
                Guide to User Journey Mapping

                There are plenty of UX deliverables that designers should know and apply during the design process. They help us to empathize with users and design more valuable solutions. The User Journey Map is a fundamental part of every product or service design process. This story covers practical guides that will help you get the most from experience mapping.

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                The Ultimate Guide to Design Audits

                Kayleigh Karutis Avatar| By kayleigh-karutis on January 7, 2019

                  { 📒 } – What are design audits, why you need one, and how to do them

                  The ultimate guide to design audits

                  The word “audit” doesn’t generally inspire excitement, but when it comes to a design audit, well… conducting one can at least lead to some exciting outcomes for your product and brand.

                  A design audit involves analyzing all the design elements used across your organization in order to ensure that branding is consistent across all channels and outlets. That not only means taking stock of your visual design elements, but also the verbal and written portions of your user experience.

                  Design audits have gained popularity in recent years, and for good reason. Let’s break down the components of a design audit, then dive into how to do one of your own.

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                  Creative Confidence

                  Ozge Ergen Avatar| By ozge-ergen on December 12, 2018

                    { 🎨 } – Becoming A UX Designer

                    Ozge Ergen – Becoming a UX Designer

                    About a year ago, I started on a new journey with one purpose in mind.

                    It was quite unlikely for me back then to accept challenges without analyzing risks. I was a business consultant, after all, the type of person who is good at observing markets and behaviors to create strategies. It was easy for me to make decisions professionally but personally, it could take me months to make even small changes in my life.

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                    Involving Usability Research in Google’s Design Process

                    Tiffany Eaton Avatar| By tiffany-eaton on November 21, 2018

                      A key part of the design process is understanding the people you are designing for. This is typically done by talking to said people or walking them through your product in a usability session. In my day to day work at Google, my work focuses more on developing user flows and designing interactions, so I find that I don’t always play a key part in researching and understanding the end users of my product.

                      Even though designers at Google may not conduct research on their own, they work with researchers to connect with their users. Here are some practices around collaborating with user researchers to help you prepare and conduct studies, and  incorporate a bit of research into your practice if you don’t conduct your own user research anymore.

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