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The Curse of Knowledge Bias

Eugen Eşanu Avatar| By eugenesanu on July 21, 2021

    { 👨‍💻 } – And How it Impacts Your Work This article was originally published on UX Planet. Did you ever present work, were you did tons of research and sketched a perfect plan of execution, only for your management team to refuse it because they didn’t get it? Or do you ever get so […]

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    To Be a Big Fish in a Small Pond or a Small Fish in a Big Pond?

    Briandito Priambodo Avatar| By brianditopriambodo on July 21, 2021

      { 🐟 } – Which Would You Choose? This article was originally published on The Tiny Wisdom. I got a new job last year. Upon handing in my resignation, my soon-to-be ex-boss tried to convince me to stay. He asked me this question: You are a big fish in a small pond here, while over there, […]

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      Why Productivity Apps Lead Designers to Procrastination

      Olha Bahaieva Avatar| By olhabahaieva on June 23, 2021

        { 🤔 } – You Need to Have a Choice This article was originally published on Muzli. Productivity is a crucial element for your work. You want to do more tasks and not sacrifice quality. You’ve heard that productivity apps are great and want to use them? You tried to improve your productivity and failed? While productivity […]

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        What to Ask Yourself Before Usability Testing

        Olha Bahaieva Avatar| By olhabahaieva on May 26, 2021

          { 💻 } – Usability Testing Is Important, But Only If You Do It Right This article was originally published on UX Designers Club. Do you know how to conduct effective usability testing? A lot can go wrong when conducting a usability test. If you ask the right questions and follow some basic steps, you’ll have successful usability testing. […]

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          Sacrificing Emotional Experience for Efficiency

          Eugen Eşanu Avatar| By eugenesanu on April 28, 2021

            { 🧠 } – London’s Black Taxi Cab, Electric Vehicles and LEGO Have you ever noticed that once we make certain things more efficient, we, sometimes, lose the emotional connection with the brand, service or object? For example, we now have more efficient planes, but the flying experience is less pleasant. Frankly speaking, it is […]

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            The Business of Removing Negatives from a Product

            Eugen Eşanu Avatar| By eugenesanu on March 31, 2021

              { 💭 } – Rationally Choosing the Irrational Why do people keep buying Apple products if they are not technically great and there are better value alternatives? Why do people keep eating at McDonald’s if the food is so bad for your health? I was asking myself these type of questions lately, and I realised […]

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              6 Storytelling Principles to Improve Your UX

              Dan Nessler Avatar| By dan_nessler on March 31, 2021

                { 📖 } – Crafting a Good Experience Is Like Telling a Good Story Crafting a Good Experience Is Like Telling a Good Story Stories are core to various activities, tools and methods applied in UX. Stories are how we remember. We tend to forget bullet points (Robert McKee on HBR) Bullet points make as […]

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                Designing Perceptions Instead of Solutions

                Eugen Eşanu Avatar| By eugenesanu on March 10, 2021

                  { 🤔 } – Why a Solution to a Problem in the 21st Century May Not Be the Answer Henry Ford’s reaction to a consultant who questioned why he paid $50,000 a year to someone who spent most of his time with his feet on his desk. “Because a few years ago that man came […]

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                  Psychology + Design: Gestalt Principles as Solutions

                  Mhariell Mosqueriola Avatar| By mhariellriel on February 17, 2021

                    { ⬛ } – Solving Problems by Understanding Human Behaviour I have always believed that Psychology and Design comprise User Experience. Our profession entails empathy whenever we deal with human needs whose our goal is to solve. And as I continue to dive deep into where Psychology comes in the picture of Design, I then […]

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                    Understanding Human Irrationality

                    Eugen Eşanu Avatar| By eugenesanu on February 17, 2021

                      { 💥 } – … And How it Influences User Decisions Coke Zero and Light should taste a little bit less sweet than the regular Coke; otherwise, you won’t believe it has no sugar. The same way you think that the Colgate toothpaste, which has two stripes (red and blue) works better than ordinary white […]

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