Design Conversation Articles| Phase Magazine

How to Influence Choice Through Default Effect

| By eugenesanu on October 13, 2021

{ 🧠 } – Choice Architecture and the Cost of Thinking This article was originally published on UX Planet. At a school, teen girls had just discovered lipstick. They would go into the toilets to apply it. Then, giggling, they’d leave imprints of their lips on the large mirror. This made a lot of extra […]

Principles For Designing Better Products

| By eugenesanu on September 15, 2021

{ 🎛 } – It Doesn’t Have to Be Crazy at Work by J. Fried and DDH This article was originally published on UX Planet. As a general rule, to build something great is not about more hours and resources thrown at a problem, but less bullshit. Itended to believe that with all technological advancement, […]

The Curse of Knowledge Bias

| By eugenesanu on July 21, 2021

{ 👨‍💻 } – And How it Impacts Your Work This article was originally published on UX Planet. Did you ever present work, were you did tons of research and sketched a perfect plan of execution, only for your management team to refuse it because they didn’t get it? Or do you ever get so […]

Sacrificing Emotional Experience for Efficiency

| By eugenesanu on April 28, 2021

{ 🧠 } – London’s Black Taxi Cab, Electric Vehicles and LEGO Have you ever noticed that once we make certain things more efficient, we, sometimes, lose the emotional connection with the brand, service or object? For example, we now have more efficient planes, but the flying experience is less pleasant. Frankly speaking, it is […]

It’s Okay to Leave Side Projects Unfinished

| By brianditopriambodo on March 10, 2021

{ 🚧 } – Because Not Everything Is Worth Doing How many side projects have you left unfinished? There are times when you have the spark and passion for an idea, but you just can’t do it immediately. There are ideas that you would always come back to every now and then but never end […]

Where Will UX Design Be in 5 Years?

| By olhabahaieva on January 27, 2021

{ 🤖 } – UX Knowledge for a Designer to Stay Up-to-Date No one could imagine the sudden change in people’s lives in 2020. The same happens in the Tech. You hear about new device releases or new libraries for programmers. All this affects your design work. Every day changes are routine to UX designers […]

Stop Solving Real Problems Once in a While

| By dan_nessler on January 6, 2021

{ ❓ } – How to Stop Taking Things Too Seriously Heard of dark mode? Of course, you have. Dark mode is said to reduce eye strain, it has grown in popularity, and user demand. Sketch recently released a new version of their software offering the dark side of the screen, thus addressing a user need and […]

How to Stop Overthinking (and Start Doing Something Instead)

| By brianditopriambodo on November 11, 2020

{ 🤔 } – It’s All in Your Mind Recently, someone asked me about the best advice or feedback that I have ever received. It did not take me a long time to find an answer to that question. At some point in my career, I used to worry too much and often found myself wavering between […]

The Unconscious Problem Behind Our Problems

| By eugenesanu on October 21, 2020

{ 🧠 } – When Solving a Problem, You Usually Have Two Ways There are two ways you can create value. One way is to find what people really want and then sell it to them. Or you can find what you can make and then find a clever way to sell it people — […]

UX Is for People

| By anuaroblatov on September 2, 2020

{ 📖 } – Strategy, Processes, Research and Benchmarking What Is UX? Try to google this question and you will find many definitions, which would probably leave you with even more questions. Here I give a definition that ISO 9241–210 suggests: UX (User Experience) — person’s perceptions and responses resulting from the use and/or anticipated […]

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