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PRESS RELEASE -
Carson City, Nevada. - October 8, 2001 -
Phasedata Corporation, the leading provider of small business services
on the Web, today announced a strategic relationship with Commission
Junction, the largest pay-for-performance ad network. Commission Junction
will now provide pay-for-performance advertising service to new or existing
Phasedata Phase Engine clients.
"We continuously strive to deliver the
greatest revenue generating potential to Phasedata customers and
entered this new relationship in the interest of providing an improved
affiliate marketing service," said Rich Sutherland, lead product manager of
the Phase Engine at Phasedata Corp. "Commission Junction's technology
will allow online advertisers to acquire more customers and online
publishers to secure more revenue from their audience, so we're excited to
extend Commission Junction's service via the Phase Engine ecommerce
service."
This move will allow Phasedata to
deliver on its commitment of integrating solutions to simplify and enhance
business online - creating an improved lead management system to support
both business and consumers. Current Phase Engine clients, as well as new
advertisers and publishers who want to join this industry-leading affiliate
marketing service, can sign up through Commission Junction's network at
https://www.cj.com/pub_join.asp.
"Clients will now be able to participate in
the most cost-effective and measurable method of advertising online," said
Lex Sisney, CEO & co-founder of Commission Junction. "Pay-for-performance
advertising allows clients to convert traffic into customers.
Advertisers only pay when a publisher sends them a new customer or sale.
Publishers earn the most money possible from ads on their site. And both
sides can gauge the success of their program and their partners' program
because of the performance metrics we provide."
Commission Junction enables advertisers to
drive more sales and leads to their online business and lower customer
acquisition costs on a pay-for-performance basis. With Web-based technology,
advertisers can quickly and easily implement a program into their online
business. Commission Junction also allows publishers to partner with more
than a thousand advertisers and access their ads from a single Web-based
interface.
In addition, Commission Junction is the first
and only ad network that provides real-time performance metrics on
advertisers, ads and publishers, allowing both sides to closely monitor the
effectiveness of each ad and relationship.
About Commission Junction
Commission Junction, the largest pay-for-performance advertising network,
allows online advertisers to acquire more customers and online publishers to
earn the most revenue from their audience. By publishing payment and
conversion statistics on advertisers, publishers, and ads within its
network, Commission Junction offers the first open marketplace for online
advertising. Both advertisers and publishers can quickly gauge the quality
and potential of each relationship, allowing them to maximize performance of
their online advertising campaigns.
Commission Junction acts as a trusted third
party managing the network, tracking and reporting on the ads in real time,
and handling monthly commission payments to network members. The company
serves more than 6 billion impressions per month, ranking it among the
largest ad networks in the world, and the only one operating entirely on a
pay-for-performance basis. Clients include leading online marketers eBay,
Capital One, NextCard, and The New York Times Home Delivery. Commission
Junction is headquartered in Santa Barbara, CA, with offices in San
Francisco, New York and London. For additional information, visit
www.cj.com or call
800/761-1072.
About Phasedata, Corp.
Phasedata delivers
customer-centered web solutions using best-of-breed technologies that meet
the requirements of the demanding, dynamic market of emerging enterprises.
Phasedata’s systems integration services include strategy,
implementation and support for customer-centered web solutions, including
electronic commerce. Phasedata is a rapidly growing company,
headquartered in Carson City, NV. For more information, visit the
Phasedata web site at
http://www.Phasedata.com or call
1-800-238-1021 |
